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Jobsite Cameras: The Construction Marketer’s Secret Weapon

To drive new business, construction firms must present clients with engaging, relevant content that sells their capabilities. 

Traditional marketing practices such as text-based emails sent to inbound leads and simple websites with a few static photos are no longer enough to differentiate a construction firm from competitors. Construction marketers must embrace new digital marketing strategies to meet their target audience where they are — on Google, Facebook, LinkedIn, Instagram, and other online platforms.


  • How still photos and video footage from construction cameras can be powerful marketing tools
  • Different ways to use jobsite footage and photos for marketing
  • Various types of video available from construction cameras — and how to best use them to promote your firm