TrueLook Makes Strategic New Hires as Company Advances

Leader in construction camera technology brings on 3 employees, including new operations manager

WINSTON-SALEM, N.C.- April 3, 2018 – TrueLook, the only company that provides construction cameras combining live jobsite viewing, project time-lapsing, and HD security recording, has hired software engineer Jeff Harbert as their new operations manager as the company undergoes dynamic growth. He is one of three key new hires.

Harbert prides himself on problem solving, a skill honed in software development and implementation. He has served as a director of information technology and an IT network coordinator for pathology companies. He has also managed his own IT support business.

“Harbert brings a wealth of technical and professional management expertise to help propel us forward as we advance our specialized technology and expand our footprint in the marketplace,” said Ken Pittman, TrueLook’s chief marketing officer.

The construction site imaging company has also hired software developer Patrick Brown, and a new sales representative, Scott Dowd. Brown is an accomplished code and database developer, and Dowd is experienced in marketing technology-driven products and software. These three strategic hires are just the most recent additions; the business has quadrupled their workforce over the past few years.

TrueLook just unveiled a new logo and updated website as well, moving to a bolder, more modern design with a symmetrical logo mark and all capital letters. These updates come on the heels of several technological advancements including drone services, time-lapse upgrades, 24/7 security recording and new indoor and outdoor camera options.

The construction camera company is now saving 2 million images every week, with more than 300 million permanently saved images stored. That’s up 63 percent from the same time period last year.

For more information about TrueLook, visit

About TrueLook

TrueLook is the only construction camera company to combine live jobsite viewing, project time-lapsing, and HD security recording in one turnkey system. They provide the best project management tools, at a lower price, with the industry’s most user-friendly interface. TrueLook has been a pioneer of new construction camera technologies for over 20 years. Their cameras capture over 50,000 time-lapse photos every day across the U.S. and Canada, and have delivered more than two billion images to customers. To find out more, visit or call 833-878-3566.


Heather Ripley
Ripley PR

Allison Shaub headhsot

Allison Shaub

Allison is TrueLook’s Chief Marketing Officer. In her role, she is responsible for developing strategic marketing and communications programs that generate awareness and drive deeper customer engagement. She has over a decade of experience helping brands build and scale their marketing efforts. Outside of business hours she enjoys spending time with her husband and two fur children.

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